Our approach to Public Relations is to develop a plan that mixes both traditional and non-traditional tactics. To do this, we negotiate aggressively to obtain the most exposure for the dollars budgeted. We also look for value-added opportunities and identify partners that have databases of customers that are a target for the client’s product or service, to lead them to new market segments, and new customers.
We pitch ideas, write copy, develop advertising concepts, purchase media and print advertising. We also coordinate trade shows, meetings, promotions and events. We always look to accomplish PR success that EXCEEDS the client’s expectations for value.
To learn more about our specific Marketing Services in addition to Public Relations, please take a moment to review our design and services under Design and Marketing.